As a brand strategist and entrepreneur, I have come to realize how crucial it is in business to not try to do everything alone. I tried to do things on my own, without external help, and failed big time in my own business. Without a doubt, one of THE biggest lessons I have discovered in business over the past year …
Branding or rebranding your business is a process that should be full of attention to detail while making sure you are bringing out the real core of your message to your audience. As I have progressed working as a brand strategist for over 11 years, I have been able to build a complete system that is truly focused on creating …
Marketing is one of the most important aspects necessary for having success in business. You could have the absolute best product or service in the world, but if you don’t have a clear way of selling it and bringing clients through the door, you are basically on a path to failure.It’s not that every single business in the world needs …
define your offerWhen I decided to relaunch my business, I knew exactly what I didn’t want to do: I didn’t want to spend all my time designing brochures or invitations. These were some of the things I had done in the past in my business. For me, it was essential cutting out the areas I didn’t want to do anymore …
In the beginning of 2016, I set out with the intention of relaunching my business in a whole other way. See, I had built my business locally, in my country, based entirely on reputation. One client would always simply lead me to the next. I didn’t have to do much to get clients, it just came easily. I played it …
Being an entrepreneur and an online coach is tough. No one really warns us of this. We see all of these people with great success in their businesses and rarely get to know the real story behind where they are. People paint picture-perfect lives with laptops with a Piña Colada on the beaches of Bali, but we don’t know what’s …
