Everything you need to know about discovering and defining your ideal client and target audience. It includes a really great and epic guide to defining your target market. Really valuable! You need to check it out!

How to determine and attract an ideal client for your brand

Sí! Now check your email from hola@fabipaolini.com to download the guide! There was an error submitting your subscription. Please try again. So, if you’re like my clients and think that your ideal client is anyone willing to give you some money, let me tell you why you’re actually wrong. You see, the more specific you get about who that ideal person is, …

What the big businesses, companies and brands are doing to stay on top and what YOU could be doing to stay on top too! Branding

What the big companies/businesses/brands are doing to be on top

Sí! Now check your email from hola@fabipaolini.com to begin! There was an error submitting your subscription. Please try again. Actually, there’s a study that show that companies that invest in branding outperform those that don’t in the market. That’s pretty amazing! I can tell you from my own personal experience, that the moment I truly started building my own brand …

How to radically transform your business

How making this shift radically transformed my business

Sí! Now check your email from hola@fabipaolini.com to begin! There was an error submitting your subscription. Please try again. So, here it goes: During my first 9 years of business, I created an image around me that was plainly focused around what I do. And, this seems pretty logical and it made 100% sense to me too. That’s until I …

Build a Brand that Attracts - A free email branding course | Fabi Paolini Branding + Design + entrepreneur

Build a Brand that Attracts: A free email branding course!

Sí! Now check your email from hola@fabipaolini.com to begin! Sí! Now check your email from hola@fabipaolini.com to begin! There was an error submitting your subscription. Please try again. I’m so excited to announce the launch of my very own free email course: Build a Brand that Attracts! It’s something I felt was absolutely necessary as I get a lot of …

How to build a business that has no competition. Isn't that what we all want? This is how you do it (free guide inside!)

How to build a business that has no competition

Sí! Now check your email from hola@fabipaolini.com to download the guide! Sí! Now check your email from hola@fabipaolini.com to download the guide! There was an error submitting your subscription. Please try again. Sí! Now check your email from hola@fabipaolini.com to download the guide! Sí! Now check your email from hola@fabipaolini.com to download the guide! There was an error submitting your …

What you need to know about reaching your business goals. A super simple step by step guide to making it happen! It includes a free guide to download inside. Check it out!

What you need to know about reaching your business goals

Sí! Now check your email from hola@fabipaolini.com to download the guide! There was an error submitting your subscription. Please try again. Something that’s really important in terms of defining goals is to determine how much you want and by when. When you get really specific about what you want and the date you want it by, you will be a …

5 reasons your brand isn't working. Mistakes you might be making that are keeping clients away! Read on to find out more!

5 Reasons why your brand isn't working

You -obviously- panic, and start doubting yourself: Was this a mistake? Should I have never quit my job? Is what I’m doing not good enough? HOLD IT! Don’t panic! There’s a few things you should be looking at before you go begging your old boss for your job back. I get ya. It’s terrifying being an entrepreneur. You obviously have …

How to build the business you want. 5 steps to creating the business you love and dream of. Check it out! There's a free guide inside

How to build the business you want

Here comes the tricky part. Once you have defined what you love and who you want to work with, you now have to build an offer that is an intersection between these two. So, you want to be doing something you love and that you’re really great at, and at the same time, make sure it’s something that your audience …

2016 Year in review: surprising lessons you can learn from my mistakes and successes in relaunching my business. Tons of incredible free content inside!

2016 Year in Review: Relaunching my business

In 2017 I’m planning a new paid course, but this time with many, many changes that I know will guarantee its success! After that whole course fiasco, I felt pretty crappy. I went on a vacation to Punta Cana with my family and when I came back, I was feeling so stressed and anxious full of doubt and in scarcity …

What 10 years of business have taught me about being a successful entrepreneur. Did you know this?

12 of the best tips for being a successful entrepreneur

So, after only 2 years working in advertising, I quit my job. The opportunity to start my own business sort of presented itself on its own. Since then it has been nonstop growth. I think that a lot of things about being a successful entrepreneur, you learn the hard way. You only know what you don’t want in a client …

How to audit your brand and create a brand strategy for your business. Internal and external evaluation of your business. Fabi Paolini | Branding + Design

Brand Strategy: How to audit your brand

Because by auditing your brand, you get to get rid of what’s not working and leverage what IS. You see, it’s your chance to take a whole look at your brand and answer: Sí! Now check your email from hola@fabipaolini.com to download the guide! There was an error submitting your subscription. Please try again. The first step to auditing your …

Ninah Mars Branding + Logo + Web design | Branding + Web Design Fabi Paolini

Branding Case Study: Ninah Mars

I came across Ninah Mars by chance. Even though she’s a well known singer from Venezuela, I wasn’t intertwined with her that much. Of all places, I came across Ninah through Snapchat. Yes, believe it or not, I’m pretty big on Snapchat. You can follow me as @Fabipaolini, although I do warn you that I snap in Spanish. Anyways, a …

10 more things I will do in 2017 to grow my business (and you should too!) | Part 2

Sí! Now check your email from hola@fabipaolini.com to download the guide! Sí! Now check your email from hola@fabipaolini.com to download the guide! There was an error submitting your subscription. Please try again. Sí! Now check your email from hola@fabipaolini.com to download the guide! There was an error submitting your subscription. Please try again. Another thing I will be doing in …