A simple marketing system for business success. 5 steps to improving your marketing and sales funnel. Entrepreneurs. Fabi Paolini Branding, brand strategy and design. Business coaching

A simple marketing system for business success

Usually, one of the biggest mistakes I see entrepreneurs making in their businesses is that they focus on quick and simple band-aid “solutions” that never really end up solving anything. It’s important for you to be able to diagnose your business as a whole and then build out strategies that will help you grow and have the impact you are …

How to build a brand and business that attracts. The 5 steps to building a business that has impact and the capacity to bring in new clients and opportunities. Fabi Paolini Branding + Design

How to build a brand + business that attracts

In the process of building my business and working with clients, I have become obsessive in discovering what it takes to build a successful business. I always keep on asking myself: This is something that I simply couldn’t let go. So, I started analyzing and truly looking to discover what the most successful businesses in the world had in common, …

Choosing your ideal client and creating a statement about the audience you take on as clients. Branding and business

How to choose your perfect and ideal client

Choosing your clients is one of those key aspects of branding and business that often gets overlooked. When we start our businesses, we are so eager to get to work, that we often don’t have the luxury of being picky about who we say ‘yes’ to. Of course, it also depends on your business. If you sell products, being picky might …